CONTENT WRITER & SEO EXECUTIVE
Hi, I'm Saroj Kanwar
Driving organic growth and creating compelling content strategies that deliver measurable results.
Experience
About Me
Saroj Kanwar
Content Writer & SEO Executive
Languages
Who I Am
I'm a skilled Content Writer & SEO Executive with a background in Aviation and a passion for digital marketing. I specialize in creating engaging content that drives traffic and improves search rankings. My expertise spans content strategy, keyword research, and analytics.
My Approach
I combine data-driven strategies with creative content development to achieve measurable results. My approach focuses on understanding audience needs, conducting thorough research, and implementing SEO best practices to maximize content performance.
Technical Skills
Monthly Visits
Keywords
Traffic Growth
Professional Experience
My journey in content creation, SEO, and digital marketing.
Content Writer & SEO Executive
-
•
Increased organic search traffic to 95.6K visits per month, with steady month-over-month growth.
- • Conducted extensive keyword research, identifying nearly 10,000+ relevant keywords in the deals and discounts niche.
- • Manage all aspects of content creation, social media posting, backlink strategies, and website analysis for SaaSDealz, including writing detailed free trial articles and lifetime deal guides for SaaS tools.
- • Research and shared coupon codes and discounts for various software platforms, assisting users in finding the best deals.
- • Use SEMrush to conduct keyword research, competitor analysis, and track SERP performance.
- • Doubled affiliate sales on DealsDekho through strategic content optimization, targeted promotions, and improved conversion funnels.
- • Monitor site performance using Google Analytics and Google Search Console to assess traffic, user behavior, and optimize SEO strategies.
- • Design graphics, social media posts, and infographics using Canva to increase engagement and promote deals.
- • Build and maintain backlinks, optimizing site authority and search engine rankings.
Tools & Skills Used
Web Content Writer Intern
- • Wrote 60+ Software-related articles and optimized existing ones with SEO techniques for GoForTrial, contributing to a 15% increase in organic traffic.
- • Conducted keyword research and competitor analysis using SEMrush for DealsDekho and GoForTrial, helping improve keyword rankings by 10%.
- • Collaborated with teams to refine content strategies and improve website metrics using Google Analytics and Search Console.
Tools & Skills Used
Social Media Marketing Intern
- • Managed and executed social media campaigns across multiple platforms, boosting engagement and brand visibility.
- • Designed logos, flyers, posters, and memes using Canva to enhance interaction and brand recognition.
Tools & Skills Used
Want to know more about my skills?
View My SkillsMy Skills
A showcase of my professional capabilities and expertise.
Technical Skills
1+ years experience
1+ years experience
1+ years experience
1+ years experience
1+ years experience
Soft Skills & Tools
Teamwork
1+ years experience
Time Management
1+ years experience
Communication
1+ years experience
SEMrush
1+ years experience
Google Analytics
1+ years experience
Canva
1+ years experience
Skill Distribution
Education
My academic journey and qualifications.
BSc Aviation
Banasthali Vidyapith
Completed a comprehensive Bachelor of Science degree in Aviation, developing a strong foundation in aviation principles and operations.
Secondary School
Army Public School
Completed secondary education with a strong academic foundation, developing discipline and diverse skills in a military school environment.
SEO Specialist
Digital Marketing Agency
Developed and implemented comprehensive SEO strategies for clients across various industries, resulting in significant improvements in search rankings and organic traffic.
From Aviation to Digital Marketing
I've successfully transitioned from an aviation background to a thriving career in content writing and SEO. This unique journey has equipped me with exceptional attention to detail, adaptability, and analytical skills that I now apply to digital marketing strategies.
Degree
Certifications
Internship
Specialist
Certifications
Professional credentials that enhance my expertise.
Fundamentals of Digital Marketing
Google Digital Garage
Comprehensive training in digital marketing fundamentals, including SEO, content marketing, and analytics.
Microsoft Excel – Excel from Beginner to Advanced
Udemy - 2024
Comprehensive Excel training covering basic to advanced features, formulas, and data analysis techniques.
Citi – Markets Sales & Trading
Forage
Practical insight into financial markets, sales strategies, and trading operations in the banking sector.
Project Management for Beginners
Simplilearn
Essential project management methodologies, tools, and best practices for successful project delivery.
Business Analytics with Excel
Simplilearn
Advanced Excel techniques for business data analysis, visualization, and insights generation.
Three-hour Practical MBA
Udemy
Condensed MBA principles covering business strategy, leadership, and organizational management.
How Certifications Enhance My Work
Digital Marketing Expertise
Google certification strengthens my SEO strategies and content optimization.
Data-Driven Decisions
Excel and analytics training enables me to extract meaningful insights from performance data.
Project Management
Structured approach to content campaigns and website optimization initiatives.
My Projects
A showcase of my work in content writing, SEO optimization, and digital marketing.
DealsDekho
SEO AnalysisDealsDekho.co.in is an online platform that assists consumers in selecting the right brands, top products, live sales, and the latest offers across various categories. As an SEO Specialist, my primary objective was to enhance the website's visibility and search engine rankings through comprehensive keyword research and competitor analysis.
GoForTrial
Content WritingGoforTrial is a platform that helps users discover and compare free trials for various software tools. I contributed by writing 60+ software-related articles and optimizing existing content, resulting in a 15% increase in organic traffic.
SaaSDealz
SEO & ContentConducted comprehensive keyword research and competitor analysis to create a SaaS based deals & offers website. Developed content strategy to improve organic visibility and user engagement.
Digit Offers
Content CreationDeveloped and implemented content marketing strategies for SaaS coupons, deals & guide blogs. Created engaging content to drive traffic and improve conversion rates.
Digit Vibes
Content CreationDigitVibes is a content-driven platform that provides expert insights, reviews, and recommendations across various digital niches. As part of the team, I contributed extensively to content creation, focusing on SaaS, video management, and document management software.
Vlebazaar
Social MediaManaged social media campaigns across multiple platforms, designed promotional materials using Canva. Increased brand visibility and engagement through strategic content planning.
Get In Touch
Have a project in mind or want to discuss a collaboration? Feel free to reach out!